The Evalanche Campaign Designer combines business process management methodologies with the flexibility of system-object configurations around a recipient profile. It enables the visual setup and configuration of automated communication paths in a time-bound process flow. All elements of a campaign must exist in the system independently of Campaign Designer in order to be included in a campaign.
Advantages at a glance
- Automation of one to one marketing campaigns via e-mail (primary), letter etc. based on behavioral, decision-making and conditional characteristics.
- Mapping of extensive marketing campaigns without detailed technical knowledge (programming) via drag and drop, independent of the workplace.
- Simple configuration and navigation to the used elements by double click.